Todd Spangler NY Digital Editor Meta CEO Mark Zuckerberg took a (virtual) trip to the Upside Down to pitch his company’s latest effort to make virtual and augmented reality a thing.
The company on Wednesday announced the Meta Quest 3 mixed-reality headset, set to ship Oct. 10 and priced at $499. Zuckerberg showed off the new product in the keynote during the internet company’s two-day virtual Meta Connect event focused on AI and virtual, mixed and augmented realities.
Zuckerberg called it “the first mainstream mixed-reality headset,” which is designed to “blend the digital and physical worlds together.” One of the forthcoming titles for the Quest 3 is Stranger Things VR, which will let users “experience the world of ‘Stranger Things’ from the never-before-seen perspective of Vecna as he explores unknown realities” and “enacts his plan for revenge against Eleven and Hawkins.” Zuckerberg showed how the game can open a portal to the Netflix series’ Upside Down universe — seemingly on the wall of your own living room. (Watch the trailer for Stranger Things VR below.) In addition, Zuckerberg said, Microsoft’s Xbox Cloud Gaming is coming to Quest in December 2023, featuring hundreds of titles including “Halo” and “Minecraft.” Other games for the headset include the new “Assassin’s Creed Nexus VR” title; “Lego Bricktales,” an AR game that lets you play with virtual Legos; and a new Roblox experience.
The new VR device will compete for market share against Apple’s Vision Pro augmented-reality headset, set to ship in early 2024 for a cool $3,500, seven times the starting price of the Meta Quest 3.
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