At Amazon Ads NewFront presentation Monday, James Marsden took the stage to talk about his new Freevee comedy series Jury Duty, Tracee Ellis Ross was there to discuss her collaboration with Amazon Live on her beauty care line, and writer-producer Shea Serrano spoke about his upcoming Freevee series Primo.
Less than 24 hours later, there will be no acting or writing talent at the Peacock NewFront presentation today, which will be one of the first New York locations picketed by WGA in the first day of the writers strike after their contract with the studio expired at midnight and negotiations failed to produce a new one. RELATED: WGA Strike Explained: The Issues, The Stakes, Movies & TV Shows Affected — And How Long It Might Last The Peacock NewFront had already been designed to focus on the platform and new features it offers for advertisers; the streamer’s content slate will be showcased alongside the rest of NBCUniversal’s upfront in two weeks.
Still, Edie Falco, star of Peacock’s new Pete Davidson comedy series Bupkis, was supposed to introduce a clip on stage. That has been adjusted, with an executive taking on that duty.
Veteran showrunner Warren Leight, a WGA strike captain, revealed on Twitter that Falco canceled her appearance so she does not have to cross the picket line.
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