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Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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WGA Strike: As Broadcast Fights For Survival, “Divided” AMPTP Could Face Splintering Over Conflicting Agendas

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deadline.com

The industry’s shift to streaming has made for some strange bedfellows at the AMPTP, which could impact when and how a new agreement with the WGA is reached.

For decades, the writers guild negotiated contracts with the film and television studios while the TV business slowly evolved and original series eventually expanded from broadcast to cable.

In the big 2007 face-off that triggered a 100-day strike, the WGA was pursuing for — and was able to secure — jurisdiction over new media.

At the time, streaming was in its infancy, with one of the first major players, Hulu, launching one week before the start of the writers strike.

Read more on deadline.com
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