Leaders in Sports and Media Talk Fan Engagement, Capturing a Gen Z Audience and Streaming Docuseries at Variety and Sportico Sports and Entertainment Summit
variety.comVariety & Sportico held the Sports & Entertainment Summit, presented by City National Bank, on July 12 at the Beverly Hilton.
The summit brought together agents, executives, and athletes to discuss fan engagement, the rise of women’s sports, the state of the art in presenting live games, and much more.
Watch highlights from the summit below. Keynote Conversation with Jay Williams Jay Williams, Chairman and Co-Founder, Improbable Media and ESPN Analyst In January, ESPN anchor Jay Williams and NBA Champion Giannis Antetokounmpo founded Improbable Media with the mission to reinvent storytelling in the world of sports.
Rather than focus on the circumstances around athletes, Williams and Antetokounmpo want to uplift stories about the athletes themselves.
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