Todd Spangler NY Digital Editor After seeing big viewership gains for “Thursday Night Football” on Prime Video this past NFL season, Amazon is getting its hand on an extra bit of pigskin for the next one.
Amazon’s Prime Video will have exclusive U.S. rights to one NFL playoff game in the 2024-25 season, Variety confirmed. The news was first reported by the Wall Street Journal.
Last year NBCUniversal had acquired the first-ever exclusive streaming rights to an NFL playoff game in the U.S., which it put on Peacock.
The game — the AFC Wild Card matchup between the Kansas City Chief and the Miami Dolphins on Jan. 13, 2024 — delivered an average audience of 23 million viewers, according to NBCU.
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