Sally Rooney recently stunned the entertainment world when in a newspaper interview, she said her experience of adapting her much-loved coming-of-age novel Normal People for the BBC and Hulu left her feeling like TV was “not a world where I belonged.” Accordingly, the in-demand writer has since said no to offers to option her third book, 2021’s Beautiful World, Where Are You.
The same will be likely for her latest, Intermezzo. Rooney’s decision was especially surprising given the TV market has been so driven by book IP, with option prices rising sharply and demand bigger than ever.
In fact, around a year ago, we hear drama commissioners put out a call to TV makers. The broad message was “IP over original ideas as often as possible.” While books have long been the engine of television and film, the notion everything must come with proof of concept has shifted the dial.
Tristan Orpen Lynch, co-founder of Irish indie Subotica, recalls the impact: “People started saying everything needs to be based on IP, and the industry reacted and started buying more and more.
Read more on deadline.com
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