Todd Spangler NY Digital Editor Jeff Zucker‘s RedBird IMI investment company has bought a minority ownership stake in Front Office Sports, a media startup covering sports business.
Front Office Sports claims that it has, on a monthly basis, “more than 150 million social impressions, 35 million newsletter opens, 10 million video views and 2 million page views” The company says it has more than 15 partners, which distribute its content on screens in more than 50,000 buildings and venues across North America.
Terms of the deal were not disclosed. The RedBird IMI investment in Front Office Sports values the startup at $40 million, Bloomberg reported.
Zucker said in a statement, “The team at Front Office Sports has built an impressive platform for sports business journalism, and I’m excited to help it grow in the years ahead.
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