Brian Steinberg Senior TV Editor Brian Lesser, a veteran Madison Avenue operative who has worked in senior media-investment roles on both sides of the table, is returning to WPP‘s large GroupM media firm as its global CEO, one of the most influential roles in guiding how advertisers’ money flows.
Lesser succeeds Christian Juhl, who is stepping down after five years in the role and will take a new position with WPP as president of corporate development.
Lesser takes the helm as some parts of the GroupM operation have come under scrutiny, with a parade of executives cycling through some of the company’s most senior U.S.
leadership roles in recent years. Lesser recently stepped away from Infosum, an ad-tech firm he helped build, where he had been chairman and CEO.
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