Jennifer Maas TV Business Writer Disney and “Fortnite” developer Epic Games unveiled details of a broad plan to integrate Disney brands and characters into Epic’s cutting-edge game franchise during the company’s presentation Saturday at the D23 fan gathering in Anaheim, Calif.
During the Disney Experiences Showcase presentation, Josh D’Amaro, Disney’s parks and products chief, and leaders of Marvel (Kevin Feige), Pixar (Peter Docter), Lucasfilm (Dave Filoni) and Walt Disney Animation Studios (Jennifer Lee) revealed some of the early plans for the Disney-Epic Games collaboration to build new games and entertainment universes tied to its enormously popular “Fornite” gaming franchise. “At Disney Experiences, Imagineers dream, create, design and build these stories into real places.
And we have Imagineers in place right now all around the world because everything we’re going to share with you is in active development,” D’Amaro told the crowd. “Plans are drawn.
Dirt is moving. I just want to be clear about this: We are doing everything you’re going to hear tonight.” For one, on Aug. 16 fan favorite Marvel characters Doctor Doom and the Fantastic Four will be featured in the storyline for Fornite’s Battle Royale’s Chapter 5, Season 4: Absolute Doom.
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