Patrick Frater Asia Bureau Chief Korean tech firm CJ 4DPLEX has struck a deal with Thailand’s Major Cineplex to add two ScreenX locations in Cambodia and Thailand.
One will be located at the AEON Mall Mean Chey, have almost 500 seats and have a 75-foot-wide central screen, making it the largest ScreenX auditorium in Southeast Asia.
The other will be at Bangkok’s ICONSiam Mall location, debuting on July 27. ScreenX is a multi-projection system with an immersive 270-degree field of view.
That creates a virtual reality-like setting with cinema quality resolution. Major’s first ScreenX launched in 2022 at its Siam Paragon location in central Bangkok. “We’ve received amazing reactions and feedback from our moviegoers for ScreenX in Thailand and expect to generate the same response at our Cambodia location,” said Vicha Poolvaraluk, CEO, Major Cineplex.
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