Cake Cooking Up Deal For Rival UK Kids Distributor Jetpack
deadline.comHere’s some eye-catching news from the international kids TV distribution space: Cake is set to buy rival Jetpack. No financial details was forthcoming today, but Cake released a statement noting “it is in advanced negotiations” to acquire its rival’s brand.
More news will come “within the coming weeks,” the company added, and it’s not yet clear if the deal is only for Jetpack’s assets or the entire company.
Both Cake and Jetpack are based in London and operate in the same space, primarily selling animated content globally. Cake is known for shows such as Total Drama Island, Angelo Rules and Angry Birds: Summer Madness, while Jetpack sells the likes of Clangers. “Since Jetpack launched, they have always been a competitor who we have admired,” said Cake CEO Ed Galton. “Combined operations will deliver an even better kids and family distribution solution for this market.” Jetpack was launched back in 2014 by former Disney exec Dominic Gardiner.
It keeps a tight ship with just a few sales staff, who shop series such as the BBC’s Clangers and others including Chuggington, Dennis & Gnasher Unleashed, Moe & Friends, Snow Black, Kids on the Block, Tiny World and Spookley.
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