Amy Roe Drops Her Skin Care Routine
glamour.comGlamour. “I always collect the beautiful bottles.” A graduate Columbia Business School (NBD), Roe understands the importance of a good-looking bottle.
This is one of the countless ways in which Roe is such a unique skin care founder. Not only did she start the brand at just 26-years-old, but she also based much of its philosophy on in her home country of South Korea. “As a beauty consumer—a heavy beauty consumer, as you can see—I think that's part of why people want to consume beauty products," she says. "Not just for the efficacy.
Products being beautiful is so important for a brand.” Fortunately, this isn't a problem in the slightest for Byroe, whose beautiful bottles rival the vintage ones I admire on .But, of course, the ingredients matter, too, which Roe learned firsthand in her youth. “I was raised in Korea, and our traditional culture is to go to spa for a massage and every single weekend,” she recalls. "At the spa, I had treatments with shredded cucumber, milk, or yogurt to .
It was my ritual every week, and really inspired me to create a food based brand.”Roe was shocked to learn natural ingredients weren't as common in the U.S., or beauty industry over all. "When I got to New York, I thought it was so interesting that people always got salad at or Dig.
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