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True Crime is Most Popular Podcast Genre: Pew Research Study

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variety.com

Sophia Scorziello editor If there’s one thing Americans love to listen to, it’s true crime. A new Pew Research study of the U.S.

podcast market found that nearly a quarter of top-ranked titles in America focused on true crime stories. Moreover, 95% of these true crime podcasts use in-depth reporting to cover their topics, compared to other genres which are much lower (split roughly evenly between deep reporting, interviews and commentary).

After the crime podcast wave, genres thin out a bit: 10% focused on politics and government, 9% on entertainment, pop culture and arts and 8% on self-help and relationships.

The rest covered a broad range of topics like comedy, religion, sports, health and money. It seems American listeners want a lot of variety: one-fifth of the top podcasts didn’t fit into one single category, and instead covered a more than one topic.

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