Plex and conducted by OnePoll, the study also revealed people’s preferences for “spooky” or “scary” content and how it affects other aspects of their lives.Six in 10 said they like spooky movies, not designed with the goal of scaring, but are eerie and sinister.
By contrast, only 27% prefer truly scary movies designed to frighten people.Spooky content lovers were also found to be more likely to create a new friendship over a shared interest in the genre (57%), compared to scary content lovers (39%).While over half of Americans (51%) are fans of true crime, both spooky and scary content enthusiasts overwhelmingly agree that fictional horror films and shows are scarier than true crime content (78% and 76%, respectively).And for those in relationships (60%), 63% of couples said they prefer watching spooky content together over scary content (53%).“Regardless if someone prefers spooky over scary or vice versa, there’s a clear, universal appreciation for the world of Halloween-esque content,” said Jason Williams, Product Director at Plex. “We’re drawn to storylines that give us a ‘rush,’ even when that comes at the cost of heart-pounding fright.”For many, loving horror is a generational tradition.
For over half (59%) of respondents who said they were parents, 68% of them have had their kid ask to watch a scary movie.The rite of passage seemed to follow the popularity trends, as the movies kids ask to watch the most often are “Friday the 13th” (51%), “Halloween” (51%), “An American Werewolf in London” (46%), “A Nightmare on Elm Street” (36%) and “Insidious” (34%).Two in three parents said they were fine with their kids watching scary movies, as long as they are present.
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