BET, joining fellow media moguls Tyler Perry and Byron Allen as they vie to purchase a majority stake of BET Media Group amid reports that owner Paramount Global is exploring a sale of the asset, Variety has confirmed.
Run by CEO Scott Mills, BET Media Group includes BET, BET+, VH1 (which was moved under the group in a restructuring at Paramount last November) and BET’s production arm, BET Studios.
A source close to Combs tells Variety that the global music icon and record executive turned multi-industry entrepreneur is “exploring the opportunity to purchase BET as a part of his strategy to build a Black-owned global media powerhouse.” Another source familiar with the situation tells Variety, that while Combs has expressed interest in acquiring BET, he is not yet considered to be in talks with Paramount to purchase a majority stake.
In fact, that insider says that Paramount is not yet in talks with anyone at this point in the process, but that many parties have expressed interest.
Read more on variety.com
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