Rihanna reveals launch date for new haircare line, Fenty Hair
nme.comRihanna has announced that she will be launching her newest business venture, Fenty Hair, later this month.Earlier this week (June 4), the Bajan singer took to Instagram to share the announcement video for her upcoming line.
You can see Rihanna walking around in a blonde pixie cut, with colourful shots of her new products spliced throughout. Singer-songwriter Jess Glynne also makes a cameo.In the caption, she wrote: “A new family is moving in! @fentyhair is pullin’ up and it’s time to finally have the hair experience you’ve been waiting for.“You know how much switching my hair up matters to me,” she continued. “I’ve had almost every texture, colour, [and] length – from weaves to braids to natural.
So, I am launching a flexible line of products for not only every hair want, but every single product is designed to strengthen and repair all types of hair, which is what we truly need!
It’s time to play and get stronger by the style.”A post shared by badgalriri (@badgalriri)At the end of the message, Rihanna revealed that the haircare line will be launched next week on Thursday June 13.
Read more on nme.com