Media Veterans Jeff Bewkes, Sir Howard Stringer & Jeremy Fox Launch Thoroughbred Studios & Cut Overall Deal With iHeart For Drama Podcasts Based On Real-Life U.S. Events
deadline.comEXCLUSIVE: Media veterans Jeff Bewkes, Howard Stringer and Jeremy Fox have launched Thoroughbred Studios. Their fledgling business has galloped to an overall deal with iHeartPodcasts and scored a second season order for its first project, a BBC audio drama about the CIA.
Thoroughbred’s USP will be creating drama based on monumental events from modern U.S. history. One of the first out of the gate will be a moon-landing podcast for iHeart from 24 producer Stephen Kronish.
Another project will be on the Vietnam war. The focus will be on dramas that delve into hidden truths behind events of the American Century, a period taken as starting in the middle of the 20th century.
The iHeartPodcasts deal is for a minimum of four podcasts over the next two years. The Thoroughbred set-up sees Bewkes serve as Chair, Fox as CEO and Stringer as Exec Producer.
Read more on deadline.com