the i, Bruce is said to have been negotiating with a “leading broadcaster” over the idea of bringing PopMaster to television screens ahead of the quiz’s relaunch on his new show on Greatest Hits Radio tomorrow (April 3).First airing in 1998, PopMaster was the most listened-to section of Bruce’s show, prompting households and workplaces the country over to a stop at 10:30am every weekday to play along with the quiz.
Bruce presented his final show on Radio 2 after 31 years on March 3.Bruce created the quiz alongside question-setter Phil Swern, and the pair are reportedly now seeking commercial opportunities to expand the PopMaster “brand”.
The BBC allowed them to keep the rights to the quiz and benefit from all future spin-offs.Swern, a former radio producer, told i: “We’re in discussions as we speak with a television network that is interested in PopMaster as a TV quiz.
Watch this space.”He added that one of the “conditions” of bringing PopMaster to TV would be that Bruce would present it. “I think that PopMaster and Ken are married for life.”Bruce told i: “I’m very excited to see where PopMaster can go next and there are a lot of opportunities out there.
Read more on nme.com
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