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Box Office: ‘Mean Girls’ Musical Rules With $32 Million Holiday Debut

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variety.com

Rebecca Rubin Film and Media Reporter There’s a new queen bee at the box office. Paramount’s “Mean Girls” musical ruled over the competition with $32 million during the Martin Luther King Jr.

holiday weekend. Thanks to enduring love for the original 2004 film, an insanely quotable touchstone that turned Oct. 3 into a national holiday, “Mean Girls” is proving the Plastics are still box office draws.

The movie musical cost just $36 million and was initially commissioned for Paramount+ before enthusiastic test screenings convinced the studio to release it on the big screen.

Internationally, “Mean Girls” collected $6.5 million from 16 territories, representing less than half of its planned international footprint.

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