“AI In The Spotlight” In Celebrity Comedy Improv Show Headed For Italy’s Rai
deadline.comAI is at the center of a new Italian primetime comedy show. Italy’s Rai has ordered Fake Show — Diffidate delle Imitazioni, a celebrity improv series in which famous faces respond to a comedic AI machine “generating unpredictable situations, rules and games.” Endemol Shine Italy, part of Banijay Italy, is producing Fake Show, which will air in primetime this fall.
Hosted by actor, comedian and author Max Giusti, the format will “put AI in the spotlight and celebrates the highest form of flattery, imitation,” according to its producers.
In each episode, celebrities will showcase improv skills by impersonating characters, dialects, objects, sounds and showbiz counterparts.
James Townley, Chief Content Officer, Development at Banijay said: “We are seeing continued demand for light-hearted formats that put a smile on viewers’ face, and Fake Show guarantees just this.
Read more on deadline.com