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YouTube’s New CEO Neal Mohan Stresses Support for Creators, Push Into AI as 2023 Priorities

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wrote in a letter on Wednesday. “As I look ahead to what’s next for YouTube, I’m confident we’ll put our full energy into what matters most for creators and viewers.”One key priority for Mohan will be continuing to support YouTube creators by providing them with more ways to make money, helping them grow their communities and offering new features such as automatic and machine translated captions to broaden accessibility and the ability for viewers to remix clips of gaming content into its Shorts platform.

A new creation tool will also launch later this year that will let creators record in a side-by-side layout with both Shorts and YouTube videos so they can easily add their own take on a trend or join in with reactions.YouTube is also doubling down on streaming and podcasting.The company plans to launch Primetime Channels, a new way for users to watch content from their favorite streaming services on the YouTube app, and will distribute its NFL Sunday Ticket on PrimeTime Channels and YouTube TV.

Later this year, YouTube TV will also roll out a new feature that lets viewers watch multiple games at once.It will also add new features to YouTube Studio to make podcasts easier to publish and will bring audio and video-first podcasts to millions of people who use YouTube Music in the United States, with more regions to come.

Later this year, RSS integration will give podcasters another way to upload their shows to YouTube and give users more listening options.A third area the company is focusing on is generative artificial intelligence capabilities.

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