Yng Lvcas, Peso Pluma and More Talk Evolution of ‘La Bebe’: ‘Couldn’t Have Come at a Better Time’
variety.comThania Garcia In 2019, Mexican singer-rapper Yng Lvcas found the beat that would drive his chart-busting “La Bebe” on BeatStars, the online musical marketplace where Lil Nas X found the track for “Old Town Road.” An amalgamation of classic reggaeton drums, it was the work of Hasa King Beatz, an Ecuadorian producer who put the track up for sale earlier that year.
At 24, Lvcas was already a local celebrity when breakthrough artist Peso Pluma came knocking on his door. Lvcas’ style borders on a mix of rap and reggaeton, and his talents speak to his dexterity in blending hip-hop with the Mexican folk ballads known as corridos.
In 2021, he dropped “La Bebe” as part of his “LPM” EP, and the song took off on streaming services, leading the artist to sign with Warner Music México under the purview of label execs David Bravo and Alejandro Mejía Abad.
Part of Lvcas’ record deal involved remixing the single “to boost its local and regional presence,” Abad says. “We had several meetings and discussed various names of strong Colombian, Venezuelan or Puerto Rican reggaeton artists for the remix.
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