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Ticketmaster, Others Agree to Reveal Full Ticket Price Up-Front as White House Slams ‘Surprise’ Fees

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variety.com

Jem Aswad Executive Editor, Music President Biden will announce at a press conference on Thursday that Live Nation and its Ticketmaster subsidiary, along with other ticketing companies, have pledged to give U.S.

consumers the ability to see the full price of tickets up front — eliminating the practice of last-minute service fees and other additional expenses suddenly being added to ticket prices late in the online purchase process.

It is important to note that the fees themselves are not necessarily being eliminated, but rather the practice of not revealing them until the final steps of the purchase.

At this afternoon’s scheduled announcement, President Biden will be joined by representatives from Live Nation, SeatGeek, xBk, Airbnb, the Pablo Center at the Confluence, TickPick, DICE, and the Newport Festivals Foundation, all of which are currently provide all-in pricing or are announcing a new commitment to do so in the coming months.

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