Winning designs of the annual SHEIN X Challenge showcased in the SHEIN X Runway Show in Paris
On 8 June, Paris saw fashionistas flocking to the SHEIN X Runway Show, where the global fashion, beauty, and lifestyle e-retailer revealed 78 stunning new looks by up-and-coming designers on the theme of ‘Endless Summer.’ The show also offered a glimpse of the very first collection from newcomer Amy Sala, winner of the third edition of the SHEIN X Challenge.The budding British designer beat over 2,400 hopefuls from across Europe to win €10,000 to support her design projects and the opportunity for her work to be showcased by SHEIN. Back in March, 25 finalists presented a panel of industry experts with three designs suitable for Spring/Summer 2023.