Rahul Purini Australia New Zealand Netflix Entertainment film president Sony Digital Provident Rahul Purini Australia New Zealand Netflix

Sony-Owned Crunchyroll Anime Streamer Gets Its Own Button on New Sony Bravia TVs Remote Controls

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variety.com

Todd Spangler NY Digital Editor Corporate synergy! Crunchyroll, the global anime streaming service owned by Sony, is now just a button press away for owners of Sony’s 2023 Bravia lineup of HDTVs.

Crunchyroll, which has more than 10 million paid subscribers, provides more than 18,000 hours of anime content comprising more than 44,000 episodes and feature films.

In addition to a dedicated button to launch the Crunchyroll app on Bravia TVs, the remote control for the new models include buttons for Netflix, Disney+, Amazon’s Prime Video and Google’s YouTube. “Anime is a global phenomenon, and this partnership between Sony Corporation and Crunchyroll will make anime available faster than ever before,” commented Rahul Purini, President of Crunchyroll. “We’re excited for fans worldwide to use the Crunchyroll button on Bravia remote controls to enjoy their favorite anime series, welcoming them into our community.” The Crunchyroll button is available on remotes for 2023 Bravia new models, which are distributed in the Americas, Europe, South East Asia, Australia and New Zealand.

Sony Electronics on Wednesday announced the 2023 Bravia XR TV lineup, featuring five new models: X95L and X93L Mini LED, X90L Full Array LED, A95L QD-OLED and A80L OLED.

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