Kylie Jenner is giving Us more! The TV personality revealed that after debuting lip kits and eye palettes, Kylie Cosmetics is launching mascara. “First everrrrrrr MASCARA,” Jenner, 25, revealed via Instagram on Wednesday, March 22. “I can’t wait to share it with you.
Coming on April 6.” Alongside the announcement, the beauty mogul teased the new product with promotional shots that showed her with fierce lashes.
The official Kylie Cosmetics Instagram account also gushed over the upcoming launch, showing off pink-colored tubes that read “Kylash.” “Volumized, fuller, beautiful lashes, no matter your lash type,” the company wrote in the caption of the Wednesday social media post.
The new addition to Kylie Cosmetics comes after Jenner visited her brand’s testing lab and revealed in August 2022 that she was “creating new magic” for beauty lovers and promised it would be “better than ever.” The Life of Kylie alum launched the makeup label in 2015.
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