to Gwyneth Paltrow's, well, . IV therapy, also known as intravenous therapy, is yet another unconventional wellness trend that has gone mainstream, involving vitamin infusion direct to the blood stream or muscle.
As the senior beauty editor at Glamour, I'm constantly pitched the latest innovations in beauty and wellness, so IV therapy has always been on my radar.
I've never been afraid of needles, but I still couldn't ever bring myself to try it. To me, intravenous therapy was something serious and scary.
I couldn't shake its association with hospitalization, illness, and doctors and wasn't sold on using it for recreational purposes, such as treating a migraine or hangover.
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