Amazon customers are insisting that a £14 mascara is better than £70 designer products, and claim it's 'the best they've ever tried.' Eyeko's Black Magic Mascara is being praised for it's nourishing formula, and for the fact that it doesn't smudge or flake.
Normally it would set you back £19 but on Amazon you can bag a better price at just £14.25. It contains keratin and shea butter which work together to condition lashes so they're not left dry and brittle.
It has an 'intense black finish' which shoppers are confirming and claims to give the impact of false lashes with just two coats.
The smudge-proof formula is also paraben-free - this is good as parabens have been linked to skin irritation. READ MORE: Bestselling dress from brand loved by Holly Willoughby in 5 colours fashion fans are calling a 'no brainer' as 'cord is back' for winter READ MORE: Jo Malone fans snap up 'addictive' £118 unisex perfume for £4 in time for Christmas Beauty buffs are raving over the product, with it having an average rating of 4.4 out of 5 across 1316 reviews.
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