‘The Gentlemen,’ ‘Road House,’ ‘Irish Wish,’ ‘Apples Never Fall’ Drive Streaming Viewership March 15-21: Luminate Data
variety.comCynthia Littleton Business Editor The Ides of March were marked this year by a three-way race among high profile filmmakers – Peter Farrelly, Doug Liman and Guy Ritchie – with original streaming film and TV series debuts across Netflix and Amazon Prime Video.
But the sleeper success story of the week belonged to Netflix’s Lindsay Lohan rom com movie “Irish Wish.” Ritchie made a splashy debut on March 7 with Netflix’s “The Gentlemen,” an eight-episode TV heist drama delivered in the director’s signature style.
In its second week, “Gentlemen” had solid hold with a modest 30% decline to 1.3 billion minutes watched during the March 15-21 frame, according to original streaming content ratings calculated by Luminate. RELATED CONTENT: Variety Streaming Originals Charts Powered by Luminate (UPDATED WEEKLY) Liman’s “Road House” redux with Jake Gyllenhaal grabbed attention in its March 21 debut on Prime Video.
In its first day in release, the title amassed a respectable 121.5 million minutes watched, per Luminate. “Road House” generated headlines earlier this month when Liman vowed to boycott the film’s March 8 premiere at the SXSW festival in Austin, Texas to protest the lack of a theatrical release for his Amazon Studios-produced remake of the 1989 Tom Cruise starrer. (Liman ultimately changed his mind and did attend.) By comparison, Netflix’s highly anticipated new drama series “3 Body Problem” generated 62.6 million minutes watched across eight episodes in its first day of release on March 21.
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