Team USA Men’s Basketball Victory Most-Watched Gold Medal Game Since 1996 Atlanta Olympics
deadline.comThe U.S. Men’s Basketball Team’s 98-87 victory over France averaged 19.5 million viewers on NBC and Peacock. That ranks as the most-watched gold medal game since the 1996 Atlanta Olympics, based on fast national data from Nielsen and Adobe Analytics.
The game peaked at 22.7 million viewers from 5-5:15 p.m. ET, as Team USA pulled away for the win. Led by Peacock, the game ranked as the most-streamed event of the Paris Olympics across NBCU digital platforms, with an average minute audience (AMA) of 2.7 million viewers.
Earlier on Saturday, the U.S. Women’s National Team’s 1-0 victory over Germany in the gold medal soccer match (11 a.m.-1 p.m.
ET) averaged approximately 9.0 million viewers on NBC and Peacock, marking the most-watched gold medal soccer game since the 2004 Athens Olympics.
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