McDonald’s: Celebs Rumors

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McDonald’s Veteran Alycia Mason Named CEO of GroupM’s Wavemaker U.S.

Brian Steinberg Senior TV Editor Alycia Mason was named CEO of GroupM’s Wavemaker agency, where she will seek to use her experience as a McDonald’s marketing executive to woo new clients to the large media-investment operation. Mason was most recently Field Vice President at McDonald’s, helping to support 1,000 restaurants. Prior to that, she was the restaurant chain’s first chief U.S.
variety.com

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