Skydance Sports, NFL FIlms And Dallas Cowboys’ Jerry Jones Team For Docuseries Covering Owner’s Rise, 1990s Super Bowl Titles And Building Of Richest Franchise In Sports
deadline.comSkydance Sports, NFL Films and the Jerry Jones family are collaborating on what they call a “defining” docuseries about the Dallas Cowboys and the arc of Jones as the owner and builder of the franchise over 30-plus years.
As president and general manager, Jones is credited with engineering a massive turnaround that led to three Super Bowl titles in the 1990s.
While the Lombardi trophy has remained out of reach over the past two-plus decades, Jones and his family have shepherded the rise of the Cowboys to the status of the most valuable in professional sports.
Using never-before-seen footage from the NFL Films archive, the as-yet-untitled series will trace Jones’ rise from the son of an Arkansas community store owner to the top of the pro sports heap.
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