Rob McElhenney Revs Up Creative Collaboration Platform Adim With Debut of Short ‘Cammy and Mike’
variety.comJack Dunn Rob McElhenney, co-creator and star of “It’s Always Sunny in Philadelphia” and “Mythic Quest” and owner of Wrexham AFC owner, has added another notch to his belt of titles: tech entrepreneur.
Through his collaboration platform Adim and his short film “Cammy and Mike,” McElhenney and the Adim team hope to encourage creatives across the globe to work together to bring their ideas to life. “We already have incredible distribution with traditional channels, as well as platforms like YouTube, Instagram, and TikTok.They provide tons of opportunities for creators to build audiences and distribute content,” McElhenney said. “But what about building something new?
Finding your Charlie Day, Glenn Howerton, Kaitlin Olson and Danny DeVito to make cool stuff with remains a major challenge,” he said, listing his “Sunny in Philadelphia” co-stars to illustrate what he sees as the work-sharing potential of the Adim platform.
Co-founded and co-chaired by McElhenney, Adim is designed to allow filmmakers, artists, writers and podcasters an online platform to share their projects and staffing needs.
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