Perfume fan comparing Aldi's £7 Jo Malone 'dupe' finds one major difference
dailyrecord.co.ukA shopper has been left so impressed after comparing Aldi's 'dupe' of a Jo Malone perfume to the real thing that she's urging fans to snap it up.The budget supermarket chain has become well-versed in providing beauty fans with a range of high-quality designer dupes of major brands including NARS, Benefit and more.
Given that a 100ml bottle of Jo Malone's Pomegranate Noir cologne costs £110, Aldi's £6.99 100ml perfume offers huge savings.
Naturally, as a fragrance fan who doesn't leave home without a spritz, Emily Sleight of the Liverpool Echo took it upon herself to test out the line.The discounter has become popular for imitating the luxury Jo Malone brand, which it has replicated in a variety of candles, reed diffusers and fragrances.
Just recently, the German grocer expanded its range of Jo Malone 'dupes' with its new Eau De Parfum said to be similar to the designer brand which could retail up to £55.While the price difference is certainly appealing, could Aldi's own perfumes hold a candle to the popular brand?Emily, a self-confessed "mega-fan of Jo Malone scents", flocked to her local Aldi store to pick up the Hotel Collection No.3 Pomegranate Eau De Parfum for just £6.99.
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