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M88 Sets Boston Celtics’ Jaylen Brown As First Athlete Client

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deadline.com

EXCLUSIVE: Boston Celtics shooting guard Jaylen Brown has signed with M88 for management, becoming the first athlete to join the company’s impressive roster of artists and cultural leaders.

M88 will now look to create and develop opportunities for Brown in both the entertainment and strategic partnership spaces. A first-round top three draft pick in the 2016 NBA Draft, Brown joined the Celtics at just 19 years old, after negotiating his own contract.

He has since achieved two-time All-Star player status and in 2019 became the youngest member of the National Basketball Players Association’s executive committee, joining as Vice President and being reelected in 2023.

Brown aided, as VP, in the creation of THINK450, which helps NBA players gain control of their name and likeness. He’s also previously proven a community builder as the host of a Rookie event put on during NBA summer league, in efforts to build connection amongst players.

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