TV analytics firm 605 has been acquired by leading ad measurement company iSpot, the company’s fourth acquisition in five years and its largest to date.
Kristin Dolan, who founded 605, became CEO of AMC Networks earlier this year. The Dolan family controls the shares of AMC Networks and the Madison Square Garden companies.
Financial terms were not disclosed. The deal combines two prominent, independent TV measurement firms with a track record with brands, TV networks, streaming services and digital publishers.
Bringing aboard 605 will bolster iSpot’s measurement capabilities in areas like business outcome attribution, advanced audience measurement, media planning and data science managed services.
Read more on deadline.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.