KISS’ catalogue, brand name and IP acquired by Pophouse

nme.com:

KISS’ catalogue, brand name and IP have been acquired by the Swedish entertainment and music investment firm, Pophouse.Announced today (April 4), the global entertainment and music investment firm has announced that it has concluded an agreement with the rock veterans – acquiring their music catalogue, brand name, trademarks and likeness, which includes their signature face paint designs.The deal and partnership agreement have been done to help further develop and expand KISS’ legacy globally, as well as preserve their image and music for generations to come.Pophouse is an investment firm known for its development of brand-building activities across the music and entertainment sphere, including the groundbreaking ABBA Voyage show in London.Financial terms of the transaction have not been disclosed, and the band members will continue to play an active role in the development of upcoming projects.Plans for a biopic, an avatar show, and a KISS-themed experience are already in the works.“We have always been breaking new ground in popular culture, and this partnership will ensure that we continue to do so for years to come,” said bassist and KISS co-founder Gene Simmons of the deal. “Because what Pophouse is doing, is breaking rules.

We already have several plans in development, where the avatar show is one, a biopic another and a KISS-themed experience a third.

The future could not be more exciting!”Co-founder and lead vocalist Paul Stanley added: “Our journey with Pophouse is fuelled by the desire to eternally resonate across diverse facets of global culture.