IFC PR Boss Laura Sok To Exit Indie Studio – CinemaCon
deadline.comEXCLUSIVE: Deadline has learned that IFC Films longtime Head of PR, Laura Sok, will be departing. She’s been the Head of PR for the last five years in an overall seven-year career at the indie distribution (she worked there from 2008-2010), being first hired by Jonathan Sehring to run the department.
Sok lead PR efforts for IFC Films, IFC Midnight, Sundance Selects, and streaming service IFC Films Unlimited. Last December, her oversight was expanded to include the Shudder and RLJE Films labels.
Sok led 20th Anniversary efforts for IFC Films, and was integral in constructing the 2020 Drive-in release and promotion strategy during the pandemic (The Wretched, Relic, The Rental, Made in Italy).
She also led publicity strategy and campaigns for all films during the most successful financial years in IFC Films History.
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