Refresh for updates ….Sony kicked off the first night of CinemaCon with a tape message from Will Smith and Martin Lawrence from the set of Bad Boys 4.
Smith beamed, “What’s up CinemaCon? We’re glad we’re not there, cause we’re here and they’re paying us to be here!” “Bad Boys Four is coming, we’re hyped, excited.
We’re in the fourth week of shooting, everything is going to be spectabulous” he added before bringing Sony Motion Pictures Group President Josh Greenstein on stage. “There was a lot of noise about the death of exhibition, that the future was streaming,” said Greenstein. “Sony stood arm and arm with you,” Greenstein told the room of exhibitors at Caesars Palace Colosseum. “Studios that collapsed the windows are now realizing the value of windows and reversing the course,” added Greenstein. “Now streamers are giving their movies exclusive runs,” added the studio boss who touted that Sony is releasing 23 movies in this calendar year alone.
First film up was an opening clip from the Craig Gillespie directed movie, Dumb Money, about the GameStop stock fever rush starring Paul Dano and Seth Rogen.
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