Cinedigm is aiming to own a big piece of the faith-based entertainment marketplace. The streaming company will acquire the movie review and rating service Dove.org along with the faith-based streaming platform Christian Cinema from Giving Company.
The two established brands will combine within Cinedigm’s existing streaming service the Dove Channel. The intent is a single-stop solution for faith-based and family-friendly entertainment across subscription, advertising, commerce, editorial and podcasts.
Founded in 1991, Dove.org aimed “to encourage and promote the creation, production, distribution and consumption of wholesome family entertainment.” The organization publishes reviews, news, podcasts and rates films, TV shows, video games, online content and more through its website, email newsletters and social channels to help families make informed media choices.
Cinedigm and Dove.org first partnered in 2015 to launch the family-focused Dove Channel. Cinedigm will now operate both services by integrating them together to serve consumers seeking family-friendly content.
Read more on thewrap.com
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