Bands told they’d be playing Liverpool Sound City before “heartbreaking” announcement

nme.com:

Liverpool Sound City but then had their applications rejected have reacted to the “heartbreaking” error.Those who wanted to have the chance to play festival next month had to submit through the “apply to play” service on the Sound City website, which was handled by the platform Amplead.But Amplead made a “human error” in telling everyone who applied they were successful when that wasn’t the case.

Liverpool Echo has highlighted a number of acts who took to Twitter to share their disappointment after being selected and then deselected.Band Fat Dads wrote: “Got an email off Amplead to say we’re playing @SoundCity this year, only to get another an hour later to say it was a mistake and we’re not playing after all.

Went from absolutely buzzing to downright crushed. Spot on.”New Nostalgia said: “Absolutely gutting stuff. You spend hours and hours applying for these sorts of opportunities in the hope that one will come off.

This sort of carpet pull is just horrible.”All Hail Hyena added: “We’re playing @SoundCity! Oh wait, no… we’re not. It was a system error.