Variety Staff Follow Us on TwitterWarner Chappell Music has opened its second office in mainland China — in Shanghai — the company announced today.
The publishing division of Warner Music Group has its sights on a fast-growing market, which is home to a number of digital services including KuGou, KuWo, QQ Music and NetEase Cloud Music, the latter of which struck a deal with Warner Chappell in May.
These platforms drive significant revenue from karaoke and live streaming services, which pay out to publishers for the rights to such musical works.“Shanghai has an incredible music scene and many songwriters move here from across China to pursue their careers,” said Monica Lee, president of Warner Chappell Music Asia. “The city is also home to.
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