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How Matt Rodin Nails THAT Song in a Queer Company

Company, and Rodin, who performs it in the production now at the Kennedy Center, refers to it as a “rollercoaster.”Company debuted on Broadway in 1970 with music and lyrics by Sondheim and a book by George Firth. Director Marianne Elliott conceived of this production before the pandemic as a way to mark the musical’s 50th anniversary.Collaborating on the work with Sondheim until his death at the end of 2021, Elliott’s idea was to adapt the work to focus on Bobbie — a single woman whose 35th birthday is more cause for angst than celebration — rather than the original’s Bobby, a 35-year-old single man confronting the same anxiety.All of the lead character’s friends and lovers also swapped genders in the adaptation except for Paul, who is now the financé of Jamie (replacing the original character of Amy), the role played by Rodin.Company is the 31-year-old actor’s biggest show yet.
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Bud Light Boycott Cost Company $1.4 Billion in Sales
partnered with transgender influencer Dylan Mulvaney for an online promotion last year.Mulvaney appeared in a TikTok video highlighting Bud Light’s “March Madness” promotion during the annual NCAA Division I men’s and women’s basketball tournament.She also appeared in an online ad where she sat in a bubble bath, clad in a bathing suit, sipping Bud Light.As part of that promotion, the company also sent Mulvaney a commemorative can with a picture of her face on the exterior, celebrating the first anniversary of her “Days of Girlhood” video series documenting her gender transition.The can did not go on sale to the public. Still, many conservatives and anti-transgender advocates took offense at what they saw as Mulvaney’s caricature of womanhood, as well as the idea of transgender visibility, and called for boycotts not only of Bud Light, but other products of Bud’s parent company, Anheuser-Busch InBev.Anheuser-Busch InBev reported record revenues for 2023 but said its “full growth potential was constrained” by the decline of sales in the United States, where the boycott was the strongest.In total, organic revenue in North America decreased by $1.4 billion due to a decline in beer sales, reports CNN.As a result, Mexican beer Model Especial dethroned Bud Light as the United States’ top-selling beer.From May through February, Bud Light recovered only 1.2 percentage points of lost market share, CEO Michael Doukeris told investors on Thursday.
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