Tom Hanks has revealed that an artificial intelligence (AI) version of his likeness has been used in a dental plan advert without his consent.The Oscar-winning actor shared a screenshot of the apparent image on his Instagram page, while also posting a warning to his followers.“BEWARE!!
There’s a video out there promoting some dental plan with an AI version of me,” Hanks wrote. “I have nothing to do with it. – Tom Hanks.”A post shared by Tom Hanks (@tomhanks)The actor previously addressed the rise of AI and how it could affect the entertainment industry, telling The Adam Buxton Podcast in April: “We saw this coming.
We saw that there was going to be this ability to take zeros and ones inside a computer and turn it into a face and a character.
Now that has only grown a billionfold since then, and we see it everywhere.“I can tell you that there [are] discussions going on in all of the guilds, all of the agencies, and all of the legal firms to come up with the legal ramifications of my face and my voice – and everybody else’s – being our intellectual property.”“Right now if I wanted to, I could get together and pitch a series of seven movies that would star me in them in which I would be 32 years old from now until kingdom come.
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