Starz and BBC Studios’ BritBox will come together on a new bundle next quarter as streamers big and small continue to pair up, Lionsgate CEO Jon Feltheimer said Thursday.
Starz’s strong core demos “make it a bundling partner of choice,” he added on a call after the company reported earnings for the June quarter.
The combination will see the respective apps bundled directly through Starz.com. “By leveraging its advanced tech stack, Starz is enabling the creation of a compelling and complimentary offering that pairs Starz hits like Outlander and The Serpent Queen with BritBox’s unmatched collection of original series such as Vera Shetland and Blue Lights alongside iconic library classics like Downton Abbey and Killing Eve.” Starz is set to assume a higher profile as Lionsgate splits in two, with execs confirming a year-end 2024 timeline.
Lionsgate Studios, which merged with an SPAC, has been a separately publicly traded company since April. For now, the old Lionsgate Entertainment still controls most of Lionsgate Studios.
Read more on deadline.com
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