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‘Squid Game: The Challenge’ EP Nicola Brown On Creating A “Genuinely New And Different” Reality Competition

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deadline.com

After the success of Squid Game, it wasn’t long before Netflix was pitched on bringing the series into the unscripted space.

EP Nicola Brown says she is sure they must have been pitched many iterations of how to best bring the drama series to life, but it was production companies The Garden and Studio Lambert that were chosen to produce the series, in what she describes as a “great creative marriage.” Based on the popular South Korean series Squid Game, the unscripted series brings together 456 players to compete for $4.56 million in a series of games – some taken from the scripted series and some new.

Squid Game: The Challenge boasts both the largest cast, as well as the largest single cash prize, in reality TV history. Not only was it important for there to be new games as well as returning games from the series, but Brown says an essential part of the unscripted series were the moral dilemmas presented within the dormitories. DEADLINE: What was casting like for this show? NICOLA BROWN: Casting was an incredible undertaking.

I mean, I don’t think anything had ever been attempted at this scale before. If you’ve worked in TV for a long time, it’s quite rare that you tackle something which feels genuinely new and different, but the casting of Squid Game: The Challenge was something that none of us had ever attempted at this scale before.

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