No7 is responsible for some seriously huge skincare moments. Remember when the feral frenzy after a BBC Horizon documentary praised Protect & Perfect serum’s anti-ageing powers?
So when the brand announces its “biggest ever science innovation” in the form of a new range “proven to reverse” lines, wrinkles and sagging, you know exactly what’s going to happen.
No7’s Future Renew line has landed this week with queues outside stores, website crashes, yelps of “Botox in a jar” and a waitlist of nearly 90,000 people desperate to get this “world first” onto their face.
So what’s it all about, and should you join the stampede? Here’s our lowdown on what it does, and what it’s actually like to use (yes, lucky us, we got it early.) Future Renew is the result of 15 years of research with the University of Manchester, and features a totally new super peptide blend made to “biohack” the skin’s own regenerative processes.
Read more on ok.co.uk
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