Patrick Frater Asia Bureau Chief Leading Japanese broadcaster TV Tokyo and Taiwan-based LGBT streaming platform GagaOOLala will this month release “At 25.00 in Akasaka,” a live-action drama series in the popular Boys Love (BL) genre.
Based on a popular manga by Natsuno Hiroko, the underlying comic has sold over 1.2 million copies. The series explores the romance between a renowned actor and an aspiring talent, cast as leads in a BL drama that wins the hearts of audiences worldwide.
The lead roles are portrayed by Niihara Taisuke and Komagine Kiita. Credit for the origins of the BL genre is contested between Japan, Taiwan and Thailand.
But it has now become a significant cultural phenomenon in East Asia. The BL market was worth $1.85 million in 2020 in Japan.
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