Canal+ Group CEO Maxime Saada Lays Out Commitment To Cinema: “2023 Will Be The Most Beautiful Year For Cinema In The History Of Canal+”
deadline.comFrench pay-TV giant Canal+ went on the offensive at a special event in Paris on Wednesday, promoting its historic role as the biggest supporter of local and international cinema in France and laying out its past track record and future plans.
The roadshow-style conference was part of an operation laying the ground for the launch of a new high-end, cinema-focused channel Canal+ Box Office which was teased at the end of the event and will launch in the coming months. “2023 will be the most beautiful year for cinema in the history of Canal+.
We’ve never held an event like this before devoted only to cinema, but we felt the need to talk about this,” declared Canal+ Group Chairman Maxime Saada.
The exec said the banner year was due to three factors, topped by the agreement it signed with the French cinema guilds in early 2022, pledging to invest at least €200M ($213M) a year in cinema over five years.
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