Box Office: ‘Mean Girls’ Aims for Grool $30 Million Over Holiday Weekend
variety.comRebecca Rubin Film and Media Reporter Can “Mean Girls” make fetch happen at the box office? Paramount’s new take on the teen classic is aiming to generate $30 million from 3,800 North American theaters over Martin Luther King Jr.
weekend. The studio projecting a debut in the high $20 million range. Those ticket sales would, indeed, be fetch because “Mean Girls” cost just $36 million to produce.
It was originally commissioned to stream on Paramount+, but executives opted to release the film theatrically after audiences responded enthusiastically during test screenings.
The Plastics 2.0 won’t be the only newcomers to keep movie theaters bustling over the holiday frame. Amazon MGM’s “The Beekeeper,” an action thriller directed by David Ayer and starring Jason Statham, is expected to score a solid $17 million to $19 million over the four days.
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